La vida irreal de Salvador Leal

Archive for the ‘medios’ Category


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Logovo me ganó la idea. Pero es tan buena que creo que me la piratearé.
Este fin de semana, chez moi, haré un maratón de The West Wing; desde la primera hasta la séptima temporada. No me pararé del sofá sin que el Presidente Bartlet haya dejado la Sala Oval.

Habrá que prepararse para un martes cardiaco, ¿y qué mejor manera?
Por cierto, si no saben qué regalarme en Navidad y quieren volverse mi nuevo mejor amigo, prueben con esto.

Ya comencé y luego-luego, en el primer capítulo, encontré una frase que me encantó.
That’s fine, but the President’s gonna look at the WBO revenue analysis and say
that economists were put on this planet to make astrologers look good.

Y ahí está, en pocas palabras, la tragedia de los economistas.

Written by Salvador Leal

octubre 29th, 2008 at 7:08 pm

Posted in medios

Obama/Sorkin II

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¿Recuerdan que soy un fan irredento de Aaron Sorkin? Sí, el cuate que escribió ‘A Few Good Men’, ‘Studio 60 on the Sunset Strip» y que va a hacer una película de Facebook.
Bueh, pues para todos los fans del creador de ‘The West Wing’ que leen este blog (¿qué? ¿cómo? ¿que no han visto ‘The West Wing’? PUES QUÉ HACEN PEGADOS A LA COMPUTADORA!?!?! ÓRALE, CÓRRANLE A VER LAS SIETE TEMPORADAS!!!), les tengo un manjar delicioso.

Aaron Sorkin escribió una hipotética conversación entre el Presidente Jed Bartlet y Barack Obama, y la publicó en el New York Times. Y nomás porque soy rete-fan, aquí les va el diálogo para que ni siquiera tengan que ir al sitio del NYT:

BARACK OBAMA knocks on the front door of a 300-year-old New Hampshire farmhouse while his Secret Service detail waits in the driveway. The door opens and OBAMA is standing face to face with former President JED BARTLET.

BARTLET Senator.

OBAMA Mr. President.

BARTLET You seem startled.

OBAMA I didn’t expect you to answer the door yourself.

BARTLET I didn’t expect you to be getting beat by John McCain and a Lancôme rep who thinks “The Flintstones” was based on a true story, so let’s call it even.

OBAMA Yes, sir.

BARTLET Come on in.

BARTLET leads OBAMA into his study.

BARTLET That was a hell of a convention.

OBAMA Thank you, I was proud of it.

BARTLET I meant the Republicans. The Us versus Them-a-thon. As a Democrat I was surprised to learn that I don’t like small towns, God, people with jobs or America. I’ve been a little out of touch but is there a mandate that the vice president be skilled at field dressing a moose —

OBAMA Look —

BARTLET — and selling Air Force Two on eBay?

OBAMA Joke all you want, Mr. President, but it worked.

BARTLET Imagine my surprise. What can I do for you, kid?

OBAMA I’m interested in your advice.

BARTLET I can’t give it to you.

OBAMA Why not?

BARTLET I’m supporting McCain.


BARTLET He’s promised to eradicate evil and that was always on my “to do” list.


BARTLET And he’s surrounded himself, I think, with the best possible team to get us out of an economic crisis. Why, Sarah Palin just said Fannie Mae and Freddie Mac had “gotten too big and too expensive to the taxpayers.” Can you spot the error in that statement?

OBAMA Yes, Fannie Mae and Freddie Mac aren’t funded by taxpayers.

BARTLET Well, at least they are now. Kind of reminds you of the time Bush said that Social Security wasn’t a government program. He was only off by a little — Social Security is the largest government program.

OBAMA I appreciate your sense of humor, sir, but I really could use your advice.

BARTLET Well, it seems to me your problem is a lot like the problem I had twice.

OBAMA Which was?

BARTLET A huge number of Americans thought I thought I was superior to them.



OBAMA I mean, how did you overcome that?

BARTLET I won’t lie to you, being fictional was a big advantage.

OBAMA What do you mean?

BARTLET I’m a fictional president. You’re dreaming right now, Senator.

OBAMA I’m asleep?

BARTLET Yes, and you’re losing a ton of white women.

OBAMA Yes, sir.

BARTLET I mean tons.

OBAMA I understand.

BARTLET I didn’t even think there were that many white women.

OBAMA I see the numbers, sir. What do they want from me?

BARTLET I’ve been married to a white woman for 40 years and I still don’t know what she wants from me.

OBAMA How did you do it?

BARTLET Well, I say I’m sorry a lot.

OBAMA I don’t mean your marriage, sir. I mean how did you get America on your side?

BARTLET There again, I didn’t have to be president of America, I just had to be president of the people who watched “The West Wing.”

OBAMA That would make it easier.

BARTLET You’d do very well on NBC. Thursday nights in the old “ER” time slot with “30 Rock” as your lead-in, you’d get seven, seven-five in the demo with a 20, 22 share — you’d be selling $450,000 minutes.

OBAMA What the hell does that mean?

BARTLET TV talk. I thought you’d be interested.

OBAMA I’m not. They pivoted off the argument that I was inexperienced to the criticism that I’m — wait for it — the Messiah, who, by the way, was a community organizer. When I speak I try to lead with inspiration and aptitude. How is that a liability?

BARTLET Because the idea of American exceptionalism doesn’t extend to Americans being exceptional. If you excelled academically and are able to casually use 690 SAT words then you might as well have the press shoot video of you giving the finger to the Statue of Liberty while the Dixie Chicks sing the University of the Taliban fight song. The people who want English to be the official language of the United States are uncomfortable with their leaders being fluent in it.

OBAMA You’re saying race doesn’t have anything to do with it?

BARTLET I wouldn’t go that far. Brains made me look arrogant but they make you look uppity. Plus, if you had a black daughter —

OBAMA I have two.

BARTLET — who was 17 and pregnant and unmarried and the father was a teenager hoping to launch a rap career with “Thug Life” inked across his chest, you’d come in fifth behind Bob Barr, Ralph Nader and a ficus.

OBAMA You’re not cheering me up.

BARTLET Is that what you came here for?

OBAMA No, but it wouldn’t kill you.

BARTLET Have you tried doing a two-hour special or a really good Christmas show?


BARTLET Hang on. Home run. Right here. Is there any chance you could get Michelle pregnant before the fall sweeps?

OBAMA The problem is we can’t appear angry. Bush called us the angry left. Did you see anyone in Denver who was angry?

BARTLET Well … let me think. …We went to war against the wrong country, Osama bin Laden just celebrated his seventh anniversary of not being caught either dead or alive, my family’s less safe than it was eight years ago, we’ve lost trillions of dollars, millions of jobs, thousands of lives and we lost an entire city due to bad weather. So, you know … I’m a little angry.

OBAMA What would you do?

BARTLET GET ANGRIER! Call them liars, because that’s what they are. Sarah Palin didn’t say “thanks but no thanks” to the Bridge to Nowhere. She just said “Thanks.” You were raised by a single mother on food stamps — where does a guy with eight houses who was legacied into Annapolis get off calling you an elitist? And by the way, if you do nothing else, take that word back. Elite is a good word, it means well above average. I’d ask them what their problem is with excellence. While you’re at it, I want the word “patriot” back. McCain can say that the transcendent issue of our time is the spread of Islamic fanaticism or he can choose a running mate who doesn’t know the Bush doctrine from the Monroe Doctrine, but he can’t do both at the same time and call it patriotic. They have to lie — the truth isn’t their friend right now. Get angry. Mock them mercilessly; they’ve earned it. McCain decried agents of intolerance, then chose a running mate who had to ask if she was allowed to ban books from a public library. It’s not bad enough she thinks the planet Earth was created in six days 6,000 years ago complete with a man, a woman and a talking snake, she wants schools to teach the rest of our kids to deny geology, anthropology, archaeology and common sense too? It’s not bad enough she’s forcing her own daughter into a loveless marriage to a teenage hood, she wants the rest of us to guide our daughters in that direction too? It’s not enough that a woman shouldn’t have the right to choose, it should be the law of the land that she has to carry and deliver her rapist’s baby too? I don’t know whether or not Governor Palin has the tenacity of a pit bull, but I know for sure she’s got the qualifications of one. And you’re worried about seeming angry? You could eat their lunch, make them cry and tell their mamas about it and God himself would call it restrained. There are times when you are simply required to be impolite. There are times when condescension is called for!

OBAMA Good to get that off your chest?

BARTLET Am I keeping you from something?

OBAMA Well, it’s not as if I didn’t know all of that and it took you like 20 minutes to say.

BARTLET I know, I have a problem, but admitting it is the first step.

OBAMA What’s the second step?

BARTLET I don’t care.

OBAMA So what about hope? Chuck it for outrage and put-downs?

BARTLET No. You’re elite, you can do both. Four weeks ago you had the best week of your campaign, followed — granted, inexplicably — by the worst week of your campaign. And you’re still in a statistical dead heat. You’re a 47-year-old black man with a foreign-sounding name who went to Harvard and thinks devotion to your country and lapel pins aren’t the same thing and you’re in a statistical tie with a war hero and a Cinemax heroine. To these aged eyes, Senator, that’s what progress looks like. You guys got four debates. Get out of my house and go back to work.

OBAMA Wait, what is it you always used to say? When you hit a bump on the show and your people were down and frustrated? You’d give them a pep talk and then you’d always end it with something. What was it …?

BARTLET “Break’s over.”

Written by Salvador Leal

septiembre 23rd, 2008 at 6:30 pm

Posted in medios,política

Ideas para robar

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… un día de estos.



Vistas, aquí.

Written by Salvador Leal

septiembre 18th, 2008 at 2:42 pm

Posted in medios,política


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Para ver los spots ganadores del León de Cannes 2008, dar click aquí.

Written by Salvador Leal

agosto 29th, 2008 at 8:57 am

Posted in medios

México vs. Tibet

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El disco «Songs for Tibet» saldrá a la venta, físicamente, el próximo 12 de agosto. Y digo que físicamente porque en la iTunes Store uno ya lo puede bajar por la módica cantidad de $11.99 USD
El disco trae canciones de Sting, Moby, Ben Harper, Underworld, Duncan Sheik, John Mayer y varios más. Al final del disco (en su versión en iTunes) viene un videito de quince minutos del Dalai Lama.
¿Y por qué diablos nos platica eso?, diran ustedes. Ah, pues porque esta es la portada del disco:

El disco «Songs for Tibet» ya lo pueden comprar en Amazon.

Sí, sí. Si ustedes son mexicanos y/o han vivido en México durante los últimos meses, habrán soltado un mexicanísimo ahchingá pues seguramente habrán estado expuestos al logotipo que remata todas las comunicaciones del Gobierno Federal y que se denomina como «Vivir Mejor». Y cuya imagen está aquí:

Link a la página de Vivir Mejor del Gobierno Federal mexicano.

¿Y bien? ¿Alguien tiene algo que comentar?

Ah, y por cierto. Ya regresé de Nueva York.

Written by Salvador Leal

agosto 5th, 2008 at 6:19 pm


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En estos días la posteada ha estado muy difícil. Entre la chamba, los compromisos navideños y la vida en general, nomás no he podido acercarme al blog. Pero eso no deja de quitarnos una muy bonita tradición de estas fechas en invitarlos a leer el cuento La Estrella de Arthur C. Clarke.

Disfrútenlo que ya regreso.

Written by Salvador Leal

diciembre 23rd, 2007 at 2:48 pm

Posted in medios


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Uno nunca sabe cuándo los recuerdos te guiñan el ojo.
Generalmente los dolorosos son los que te sorprenden en el momento menos pensado. Vas escuchando la radio y de repente suena una canción que te transporta a momentos felices que compartiste con personas que ya no están. O hueles un aroma viejo como el recuerdo que despierta. O pruebas un sabor que probaste cuando todo era diferente. Hasta tú.

Hoy, haciendo una búsqueda improbable, me encontré con el viejo sitio de mi programa de radio en el ITAM: Micro 20159. Y tuve que estar unos buenos 30 minutos acordándome de cosas que ya no son y gente que ya no ronda en mi vida.

Y a pesar de todo, no puedo evitar sonreír.

Written by Salvador Leal

diciembre 14th, 2007 at 5:14 pm

Posted in medios,nostalgia

You Tube IV

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Los otros están aquí: You Tube I, You Tube II y You Tube III.

Este blog, ya lo saben, tiene una relación muy especial con You Tube. Hoy, cuando entré, me di cuenta de una cosa que deseo compartirles a ustedes… finalmente México tiene su propia versión de You Tube!!!

Así es, es la versión mexicanizada de la página que todos hemos aprendido a querer. Pero ahí no para la cosa. De hecho, yo no estaría mencionando esto y dándole el comercial gratis a YTMx si no fuera porque se les ocurrió una GENIAL idea para inaugurar la versión mexica de su página.

¿Cuál? Grabar e invitar a participar a los mexicanos que se han vuelto famosos gracias a You Tube: Coyoacán Joe y Edgar. Sí, sí… también hay otro tipo de estrellitas (por ahí anda Belinda, Moenia, pero la neta es que nada supera a tener a las TuTuboEstrellas.

¡Bien por You Tube México!

Written by Salvador Leal

octubre 11th, 2007 at 5:45 pm

Posted in blog,blogosfera,medios

¡Al Aire!

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Pues nada, que voy al aire y en vivo!
Este próximo sábado a las 12 de la noche estaré como conductor invitado en Imagen PD (gracias a Gonzalo Oliveros que muy amablemente pensó en mí para entrar al quite)

Habrá mucha mucha mucha música, buenos comentarios (espero) y la mera buena onda.

Sintonicen Imagen 90.5 FM en la Ciudad de México y en varios estados de la República Mexicana a través de sus muchas repetidoras. O por internet en y desvélense este sábado conmigo.

Written by Salvador Leal

agosto 31st, 2007 at 1:49 pm

Posted in medios,radio

Sé Excesivo

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Pues resulta que ando de mudanza. Física, anímica y sentimental. Y buscando entre archivos viejos y documentos arrumbados, encontré el demo de una campaña que ideamos en mis tiempos en WFM.
Siendo apegados a la verdad, la idea se me ocurrió a mí después de que un día llegaron con la consigna de que hiciéramos una campaña de corte social pero con el toque de la casa. Esa idea se la platiqué a Kaeri Tedla y él lo tradujo a lenguaje radiofónico, Javier ‘Javimix’ García hizo la producción de audio y las voces las sacamos de algunas locutoras que pululaban por los pasillos de Televisa Radio… la voz del remate es de mi buen cuate Elías Herrera y la institucional la hago yo (ahí nomás pa’ que se den un quemón).

¿De qué era la campaña? Escuchen el promito:

Clip de audio: Es necesario tener Adobe Flash Player (versión 9 o superior) para reproducir este clip de audio. Descargue la versión más reciente aquí. También necesita tener activado Javascript en su navegador.

Soy fan fan FAN del slogan.

Written by Salvador Leal

agosto 29th, 2007 at 8:34 pm

Posted in medios,nostalgia,wfm